CVS Health Iconography

Everyone in the U.S. knows their local CVS pharmacy but most don’t realize there are 4 other businesses at work. Siegel+Gale had been working on the recent umbrella company rebrand of CVS Health and tasked me with creating a large scale iconography system for any and all uses.


Icons in use on

By the end, I created nearly 150 unique icons.

Credits: Work done for Siegel+Gale / Global Director: Anne Swan / Creative Director: Kate Hilliard

Copyright ©2016 Chris Rushing.